Business

Original IP Development

We plan and develop original IP based on Chinese culture, regional culture and brand needs. Our work covers world building, character design, visual systems and ongoing content production, with new media operations, brand partnerships, derivative content and licensing supporting sustainable growth.

Current projects include Legend of Fengzhen, Shenxi Agency and Ying Fu Gui Ji Le.

Shenxi Agency draws from Chinese traditions and Lingnan lion dance culture, beginning with the southern lion character Ying Zai. Legend of Fengzhen is rooted in Qingyuan and presents the landscapes, people and cultural identity of Lingnan.

AI Education

We develop AI education for young people's creative interests and adults' commercial application needs. Courses combine AI creation tools, real projects, competitions and public presentation.

Learning covers creative thinking, visual expression, story design, AI filmmaking and commercial content production. A complete process of learning, making, practice and presentation helps participants turn tool use into practical creative capability.

Global Distribution and Commercialisation

Drawing on content operations and distribution resources in China and overseas, we communicate Chinese culture, original content, Chinese brands and regional culture through YouTube, TikTok, Instagram, Facebook and other international platforms.

Building on that reach, we connect brands, products, cross-border platforms and commercial resources to create long-term digital content assets and practical market opportunities.

Creative Competitions

Creative design and AI filmmaking competitions connect creators, schools, brands, institutions and industry resources, giving young creators a platform for work and practice.

Calls for entries explore contemporary culture, regional identity, brand themes and technology. Strong work can continue into brand collaboration, communication and practical industry use. Current programmes include Trend, Play, Create.

In-house AI Tools

MuseDoors develops Muse Studio for creators, educational institutions and enterprise users.

The platform supports AI filmmaking, visual content generation, creative assistance and content management, lowering production barriers and improving the path from concept to output.

We use these tools across our IP, courses, competitions and commercial production, as well as in education, brand communication and cultural content development.